"Carole Morrell says that zombies are the new vampires, dodgeball is the new Fight Club, and she read in the Wall Street Journal, sopranos are the new tenors (as in Three Tenors).
Evidently no one I know, save moi, reads the Chron, as no one noticed this. The only person who was impressed was five year-old Lola, who carefully struggled to read my name out loud.
Aeons ago I wrote a letter to the editor of the Boston Globe, and when that ran, I got mail and phone calls from people who'd read it (this rather modest accomplishment was hyped up by my friends and its fame grew undeservedly, until one went so far as to introduce me to someone, saying, "She had an op-ed in the New York Times!"). My experience would substantiate the general understanding that newspapers are dying in this internet world.